Tag Archives: Write

Be Amazing at Twitter: How to Gain More Followers, Write Great Tweets, and Connect with Cool People

Twitter will be around for ages, so it’s time that you learn how to use it to your advantage. If you don’t have an amazing Twitter account, now is the time to create one.

In Be Amazing at Twitter, I’ll show you how to:
Create the perfect Twitter bio
Post more engaging, interesting tweets that get attention
Grow your Twitter following using easy, quick methods
Leverage Twitter for all its worth
And much more

Click Here For More Information

How to Write a KILLER LinkedIn Profile… And 18 Mistakes to Avoid: 2016 Edition (12th Edition)

Recently added to the 12th edition:

✔ Updated images and instructions throughout to match LinkedIn’s latest changes, including the new face of LinkedIn’s messaging center
✔ Updated LinkedIn statistics to most current available
✔ Introducing LinkedIn Lookup (Mistake #6)
✔ How to send customized introductions via your mobile device (Mistake #6)
✔ New “Who’s viewed your posts” analytic (Mistake #6)
✔ Tip for checking spelling and grammar errors (Mistake #9)
✔ Changes to Activity Update functionality (Mistake #12)
✔ LinkedIn SlideShare’s Clipping tool (Mistake #14)
✔ New functionality for groups conversations (Mistake #16)
✔ Introducing LinkedIn’s new Social Selling Index (Mistake #18)
✔ Introducing LinkedIn® Elevate (Bonus Tip #2)
✔ Updates to LinkedIn group limits (Appendix B)
✔ Additional discounts for new LinkedIn services (Appendix J)
✔ LinkedIn’s new Higher Education Partners One-Click Program (Appendix K)

Reviews:

“Unless you have the rare job that requires no communication with other human beings, you will benefit from regular and careful reading of Brenda Bernstein’s advice. She will guide you through the rules of creating and using professional gateway documents: resumes, cover letters, and LinkedIn profiles. Her advice for job seekers in a variety of settings is both accessible and sound. Best of all, she writes and presents with grace and humor. Brenda is a “must read” and “must consult” for people entering, re-entering, or reconfiguring their place at work.” – Susan Gainen, Principal Consultant, Pass the Baton, Minneapolis, MN.

“Brenda’s “How to Write a KILLER LinkedIn Profile” webinar was EXCELLENT! The information I received was applicable immediately and easily. Using Brenda’s insightful techniques, I transformed my one-dimensional career history into a compelling brand-focused profile that has increased my profile reviews and name search results by 20%!” – Nikki Champagnie, Career Services Professional, Houston, TX.

“Many people are beginning to truly understand the strategic networking power of LinkedIn, but it’s surprising how few have adopted good habits when constructing and maintaining their LinkedIn profiles. Personal branding and sending a concise message to people who visit your profile is critical. Brenda Bernstein’s e-book holds key profile strategies and important tips on avoiding networking pitfalls. As a LinkedIn trainer myself, it’s good to know I have a resource like this for my clients to help them after they’ve left my classroom.” – Michael Phelps, LinkedIn Trainer, Milwaukee, WI

“I just love this new book! It absolutely addresses topics no one else has and that people should be paying attention to. It hits the bulls-eye on making LinkedIn work the way it’s intended! Plus Ms. Bernstein does a great job of conveying important, spot-on points in a clear and engaging manner.” – Larry Megugorac, Sales Executive, Brentwood, CA

“I have read How to Write a Killer Linkein Profile a few times now, and it has truly alerted me to the power of words, the use and turn of language, and the positioning power that I can master and take advantage of as I transition into my next job opportunity. I appreciated the knowledge and hands-on expertise Ms. Bernstein has laid out in these pages and honestly wanted more at the end of the book.” – Luisa Michel, CFA, Columbia University MBA, St. Louis, MO

Recently added to the 12th edition:

✔ Updated images and instructions throughout to match LinkedIn’s latest changes, including the new face of LinkedIn’s messaging center
✔ Updated LinkedIn statistics to most current available
✔ Introducing LinkedIn Lookup (Mistake #6)
✔ How to send customized introductions via your mobile device (Mistake #6)
✔ New “Who’s viewed your posts” analytic (Mistake #6)
✔ Tip for checking spelling and grammar errors (Mistake #9)
✔ Changes to Activity Update functionality (Mistake #12)
✔ LinkedIn SlideShare’s Clipping tool (Mistake #14)
✔ New functionality for groups conversations (Mistake #16)
✔ Introducing LinkedIn’s new Social Selling Index (Mistake #18)
✔ Introducing LinkedIn® Elevate (Bonus Tip #2)
✔ Updates to LinkedIn group limits (Appendix B)
✔ Additional discounts for new LinkedIn services (Appendix J)
✔ LinkedIn’s new Higher Education Partners One-Click Program (Appendix K)

Reviews:

“Unless you have the rare job that requires no communication with other human beings, you will benefit from regular and careful reading of Brenda Bernstein’s advice. She will guide you through the rules of creating and using professional gateway documents: resumes, cover letters, and LinkedIn profiles. Her advice for job seekers in a variety of settings is both accessible and sound. Best of all, she writes and presents with grace and humor. Brenda is a “must read” and “must consult” for people entering, re-entering, or reconfiguring their place at work.” – Susan Gainen, Principal Consultant, Pass the Baton, Minneapolis, MN.

“Brenda’s “How to Write a KILLER LinkedIn Profile” webinar was EXCELLENT! The information I received was applicable immediately and easily. Using Brenda’s insightful techniques, I transformed my one-dimensional career history into a compelling brand-focused profile that has increased my profile reviews and name search results by 20%!” – Nikki Champagnie, Career Services Professional, Houston, TX.

“Many people are beginning to truly understand the strategic networking power of LinkedIn, but it’s surprising how few have adopted good habits when constructing and maintaining their LinkedIn profiles. Personal branding and sending a concise message to people who visit your profile is critical. Brenda Bernstein’s e-book holds key profile strategies and important tips on avoiding networking pitfalls. As a LinkedIn trainer myself, it’s good to know I have a resource like this for my clients to help them after they’ve left my classroom.” – Michael Phelps, LinkedIn Trainer, Milwaukee, WI

“I just love this new book! It absolutely addresses topics no one else has and that people should be paying attention to. It hits the bulls-eye on making LinkedIn work the way it’s intended! Plus Ms. Bernstein does a great job of conveying important, spot-on points in a clear and engaging manner.” – Larry Megugorac, Sales Executive, Brentwood, CA

“I have read How to Write a Killer Linkein Profile a few times now, and it has truly alerted me to the power of words, the use and turn of language, and the positioning power that I can master and take advantage of as I transition into my next job opportunity. I appreciated the knowledge and hands-on expertise Ms. Bernstein has laid out in these pages and honestly wanted more at the end of the book.” – Luisa Michel, CFA, Columbia University MBA, St. Louis, MO

Click Here For More Information

Twitter In 30 Minutes (3rd Edition): How to connect with interesting people, write great tweets, and find information that’s relevant to you

Updated and revised third edition of the top-selling Twitter book! Are you interested in using Twitter, but don’t know where to start? Are you mystified by hashtags, retweets, and other strange conventions? The revised and expanded third edition of Twitter In 30 Minutes is here to help! This unofficial Twitter tutorial will walk you through the basics, using plain English, step-by-step instructions, and lots of examples from real Twitter users. In no time, you’ll learn how to:

  • Create a new Twitter account online or on your phone
  • Customize your Twitter profile with photos and a bio that’s right for you
  • Navigate Twitter icons, the Twitter app, and Twitter.com
  • Follow other Twitter accounts … and block those you don’t like
  • Identify local people and organizations on Twitter
  • Find people who share the same interests and hobbies
  • Compose your first Tweets
  • Share photos on Twitter
  • Use hashtags, retweets, and other Twitter conventions

There’s more. Twitter In 30 Minutes shows you how all kinds of people use Twitter to promote their businesses, connect with their Twitter followers, explore their interests, and have fun! It’s peppered with real-world examples, from everyday people to top Twitter celebrities.

Authored by award-winning technology journalist Ian Lamont, the revised third edition of Twitter In 30 Minutes covers Twitter’s new interface for the Web and mobile devices such as the iPhone and Android phones. There are new screenshots, along with instructions for Twitter registration on iOS and Android devices.

Twitter In 30 Minutes is a perfect introduction to people who are new to Twitter, as well as those who already have accounts and want to learn how to get the most out of Twitter. Buy the book today!

What real readers are saying:

”I quickly set up a Twitter account and started using it within a half hour. I would recommend this book for anyone who doesn’t have a Twitter account, for those who do have one but aren’t actively using it, and for those who aren’t quite sure how to get the most out of their account.”

“Though I have been using Twitter for some time now, I still learned a thing or two from reading this.”

“Clarified any issues I had or concerns and listed some excellent precautions.”

“Perfect introduction to Twitter. Quick and easy read with lots of photos. I finally understand the #!”

“I’ve been tweeting for over a year but learned a lot if helpful details I hadn’t been aware of until now. Lots of easy to understand info, and good instructions with screenshots that make it easy to understand. Thanks for the help and making Twitter even more fun.”

“Just the quick, light intro I wanted. No annoying bits of philosophy. Some careful warnings about privacy and courtesy are included. You really can skim it in 30 minutes.”

“Easy to read and actually fun to fire up my twitter account and play along with each chapter. Everyone has 30 spare minutes spread out over a week (if not a day) to read this guide.”

Note: Twitter In 30 Minutes is not affiliated with “For Dummies” books, Twitter, or other services referenced in the guide. In 30 Minutes® is a registered trademark of publisher i30 Media Corp. All rights reserved.

Click Here For More Information

How to Write a KILLER LinkedIn Profile… And 18 Mistakes to Avoid

Are you getting the results you want from your LinkedIn profile?

Already a #1 Amazon best-selling e-book, this LinkedIn “bible” offers 18 detailed strategies and writing tips PLUS 7 Bonus tips that will teach you how to get found on LinkedIn, and how to keep people reading after they find you. Contains tips for job seekers, business owners and other professionals.

  • INCLUDES the PDF version – with lifetime updates!!
  • The only FULL-COLOR LinkedIn book on the market!
  • Easy to understand tips with images for easy implementation.
RESULTS TO EXPECT:
  • Improve your search rankings
  • Get contacted by clients and recruiters
  • Impress visitors with an eye-catching photo and background image
  • Increase your network with etiquette and ease
  • Showcase your strengths with an effective, unique LinkedIn Summary (examples included!)
  • Utilize each and every section of your profile to it’s maximum potential
  • Optimize format and structure
  • Leverage LinkedIn’s Jobs function
  • Give and get persuasive recommendations
  • Become a LinkedIn publisher
  • …and more!

Follow The Essay Expert’s advice, and you will create a KILLER LinkedIn profile.

Click Here For More Information

How to Write a KILLER LinkedIn Profile… And 18 Mistakes to Avoid

Are you getting the results you want from your LinkedIn profile?

Already a #1 Amazon best-selling e-book, this LinkedIn “bible” offers 18 detailed strategies and writing tips PLUS 7 Bonus tips that will teach you how to get found on LinkedIn, and how to keep people reading after they find you. Contains tips for job seekers, business owners and other professionals.

  • INCLUDES the PDF version – with lifetime updates!!
  • The only FULL-COLOR LinkedIn book on the market!
  • Easy to understand tips with images for easy implementation.
RESULTS TO EXPECT:
  • Improve your search rankings
  • Get contacted by clients and recruiters
  • Impress visitors with an eye-catching photo and background image
  • Increase your network with etiquette and ease
  • Showcase your strengths with an effective, unique LinkedIn Summary (examples included!)
  • Utilize each and every section of your profile to it’s maximum potential
  • Optimize format and structure
  • Leverage LinkedIn’s Jobs function
  • Give and get persuasive recommendations
  • Become a LinkedIn publisher
  • …and more!

Follow The Essay Expert’s advice, and you will create a KILLER LinkedIn profile.

Click Here For More Information

How to Write a KILLER LinkedIn Profile… And 18 Mistakes to Avoid

Are you getting the results you want from your LinkedIn profile?

Already a #1 Amazon best-selling e-book, this LinkedIn “bible” offers 18 detailed strategies and writing tips PLUS 7 Bonus tips that will teach you how to get found on LinkedIn, and how to keep people reading after they find you. Contains tips for job seekers, business owners and other professionals.

  • INCLUDES the PDF version – with lifetime updates!!
  • The only FULL-COLOR LinkedIn book on the market!
  • Easy to understand tips with images for easy implementation.
RESULTS TO EXPECT:
  • Improve your search rankings
  • Get contacted by clients and recruiters
  • Impress visitors with an eye-catching photo and background image
  • Increase your network with etiquette and ease
  • Showcase your strengths with an effective, unique LinkedIn Summary (examples included!)
  • Utilize each and every section of your profile to it’s maximum potential
  • Optimize format and structure
  • Leverage LinkedIn’s Jobs function
  • Give and get persuasive recommendations
  • Become a LinkedIn publisher
  • …and more!

Follow The Essay Expert’s advice, and you will create a KILLER LinkedIn profile.

Click Here For More Information

How to Write a KILLER LinkedIn Profile… And 18 Mistakes to Avoid

Are you getting the results you want from your LinkedIn profile?

Already a #1 Amazon best-selling e-book, this LinkedIn “bible” offers 18 detailed strategies and writing tips PLUS 7 Bonus tips that will teach you how to get found on LinkedIn, and how to keep people reading after they find you. Contains tips for job seekers, business owners and other professionals.

  • INCLUDES the PDF version – with lifetime updates!!
  • The only FULL-COLOR LinkedIn book on the market!
  • Easy to understand tips with images for easy implementation.
RESULTS TO EXPECT:
  • Improve your search rankings
  • Get contacted by clients and recruiters
  • Impress visitors with an eye-catching photo and background image
  • Increase your network with etiquette and ease
  • Showcase your strengths with an effective, unique LinkedIn Summary (examples included!)
  • Utilize each and every section of your profile to it’s maximum potential
  • Optimize format and structure
  • Leverage LinkedIn’s Jobs function
  • Give and get persuasive recommendations
  • Become a LinkedIn publisher
  • …and more!

Follow The Essay Expert’s advice, and you will create a KILLER LinkedIn profile.

Click Here For More Information

How to Write a KILLER LinkedIn Profile… And 18 Mistakes to Avoid

Are you getting the results you want from your LinkedIn profile?

Already a #1 Amazon best-selling e-book, this LinkedIn “bible” offers 18 detailed strategies and writing tips PLUS 7 Bonus tips that will teach you how to get found on LinkedIn, and how to keep people reading after they find you. Contains tips for job seekers, business owners and other professionals.

  • INCLUDES the PDF version – with lifetime updates!!
  • The only FULL-COLOR LinkedIn book on the market!
  • Easy to understand tips with images for easy implementation.
RESULTS TO EXPECT:
  • Improve your search rankings
  • Get contacted by clients and recruiters
  • Impress visitors with an eye-catching photo and background image
  • Increase your network with etiquette and ease
  • Showcase your strengths with an effective, unique LinkedIn Summary (examples included!)
  • Utilize each and every section of your profile to it’s maximum potential
  • Optimize format and structure
  • Leverage LinkedIn’s Jobs function
  • Give and get persuasive recommendations
  • Become a LinkedIn publisher
  • …and more!

Follow The Essay Expert’s advice, and you will create a KILLER LinkedIn profile.

Click Here For More Information

How to Write a KILLER LinkedIn Profile… And 18 Mistakes to Avoid

Are you getting the results you want from your LinkedIn profile?

Already a #1 Amazon best-selling e-book, this LinkedIn “bible” offers 18 detailed strategies and writing tips PLUS 7 Bonus tips that will teach you how to get found on LinkedIn, and how to keep people reading after they find you. Contains tips for job seekers, business owners and other professionals.

  • INCLUDES the PDF version – with lifetime updates!!
  • The only FULL-COLOR LinkedIn book on the market!
  • Easy to understand tips with images for easy implementation.
RESULTS TO EXPECT:
  • Improve your search rankings
  • Get contacted by clients and recruiters
  • Impress visitors with an eye-catching photo and background image
  • Increase your network with etiquette and ease
  • Showcase your strengths with an effective, unique LinkedIn Summary (examples included!)
  • Utilize each and every section of your profile to it’s maximum potential
  • Optimize format and structure
  • Leverage LinkedIn’s Jobs function
  • Give and get persuasive recommendations
  • Become a LinkedIn publisher
  • …and more!

Follow The Essay Expert’s advice, and you will create a KILLER LinkedIn profile.

Click Here For More Information

How to Write a KILLER LinkedIn Profile… And 18 Mistakes to Avoid

Are you getting the results you want from your LinkedIn profile?

Already a #1 Amazon best-selling e-book, this LinkedIn “bible” offers 18 detailed strategies and writing tips PLUS 7 Bonus tips that will teach you how to get found on LinkedIn, and how to keep people reading after they find you.

  • INCLUDES the PDF version
  • Improve your search rankings
  • Impress visitors with an eye-catching photo and background image
  • Build connections with etiquette and ease
  • Showcase your strengths with an effective, unique LinkedIn Summary (examples included!)
  • Make the most of your Experience and Skills sections
  • Optimize format and structure
  • Share valued activity updates
  • Utilize special sections to your advantage
  • Leverage LinkedIn’s Jobs function
  • Give and get persuasive recommendations
  • Publish on LinkedIn
  • …and more!

Follow The Essay Expert’s advice, and you will create a frequently visited and highly effective LinkedIn profile.

If you want to identify and strengthen any weak points in your LinkedIn profile How to Write a KILLER LinkedIn Profile is a must-read. Follow The Essay Expert’s advice, and watch your LinkedIn activity skyrocket!

Brenda Bernstein is the Founder of The Essay Expert LLC, a company that constructs powerful LinkedIn profiles that get people and companies noticed.

Reviews:

“I was in a career transition and had been stuck for weeks on how to maximize my LinkedIn profile’s potential. This book not only got me to 100% but I got an interview within a week of implementing the changes – and I got the job! This book is a must for anyone in career transition! - Zachary Myers, Engineer

“Unless you have the rare job that requires no communication with other human beings, you will benefit from regular and careful reading of Brenda Bernstein’s advice. She will guide you through the rules of creating and using professional gateway documents: resumes, cover letters, and LinkedIn profiles. Her advice for job seekers in a variety of settings is both accessible and sound. Best of all, she writes and presents with grace and humor. Brenda is a “must read” and “must consult” for people entering, re-entering, or reconfiguring their place at work.” – Susan Gainen, Principal Consultant, Pass the Baton, Minneapolis, MN.

“Using Brenda’s insightful techniques, I transformed my one-dimensional career history into a compelling brand-focused profile that has increased my profile reviews and name search results by 20%!” – Nikki Champagnie, Career Services Professional, Houston, TX.

“Brenda Bernstein’s e-book holds key profile strategies and important tips on avoiding LinkedIn pitfalls. As a LinkedIn trainer myself, it’s good to know I have a resource like this for my clients to help them after they’ve left my classroom.” – Michael Phelps, LinkedIn Trainer, Milwaukee, WI

 

Click Here For More Information