I want to talk about the recent trend to cheap, ugly art on book covers. For example, a series of books starts out with classy covers that fit the contents. The series is successful and profitable—a solid income producer with a great future. Then the publisher changes the covers to cheap, tacky art that repels buyers. Does that make any sense?
Posts Tagged ‘book publishing’
You CAN Judge a Book by its Cover!
There is an old saying, “You can’t just a book by its cover.” Whoever said that was not a book publisher. Book publishing is pure marketing. You not only can judge a book by its cover, you have to be able to—for the book to sell well.
