The Social Media WHY: A Busy Professionals Practical Guide to Using Social Media Including LinkedIn, Facebook, Twitter , YouTube, Pinterest, Google+ and Blogs for Business

The Internet and social media have created a new group of Haves and Have-Nots in business. The Haves enjoy a competitive advantage, access to nearly unlimited information, and are pushing the Have-Nots out of leadership roles (and sometimes jobs) in organizations. In The Social Media WHY, marketing strategist and international speaker Crystal Washington dispels the myths surrounding using social media for business and concisely demonstrates the very practical ways that innovative professionals are using social media to become more efficient, effective and connected.

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3 Responses to The Social Media WHY: A Busy Professionals Practical Guide to Using Social Media Including LinkedIn, Facebook, Twitter , YouTube, Pinterest, Google+ and Blogs for Business

  1. Social Media? Why? You don’t know what you don’t know and sometimes, that’s just not a good enough answer. But, if you want to know what social media is all about even if you don’t think it really matters, this is the book that will teach you the “what”, “why” and “how” of social media in layman terms.Not only will you learn what social media is, you’ll also learn how to effectively utilize it for business. I’m a Boomer, a veteran at Internet Marketing for over 15 years now. It’s refreshing to finally have a social media book for business that I can refer to over and over again. Thanks Crystal, for “writing it plain” — easy to understand, learn and apply.

  2. Great read! Good useful information! Highly recommend for those who want to increase their social media presence. Great tips and guidelines. Wish I had purchased sooner!

  3. Crystal this was one of the most well written, just for us ordinary people, social media resources I have ever read. Thanks for you easy to read & comprehend way of writing. I will definitely recommend this to other people.

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