The Power Formula for LinkedIn Success (Second Edition – Entirely Revised) : Kick-start Your Business, Brand, and Job Search

2nd Edition of the world’s most popular LinkedIn book
Completely updated, expanded, and supplemented with 10 valuable new resources

Tens of thousands have used Wayne Breitbarth’s LinkedIn secrets to harness the power of LinkedIn. They’ve learned how to find (and be found by) the right people. This has resulted in lucrative new customers, great new jobs, and, of course–more income.

And most people have only scratched the surface of LinkedIn’s potential.

In this updated and expanded 2nd Edition of his bestselling book The Power Formula for LinkedIn Success, Breitbarth includes LinkedIn’s newest features and shares strategies for capitalizing on them.

And if you think you’re at a social-media disadvantage because you entered the business world before the rise of Facebook, this seasoned businessman shows you how just the opposite is true. Your experience and business network actually give you a leg up in harnessing the benefits of LinkedIn.

As an added bonus, Breitbarth includes a 6-week, 2-hour-per-week startup plan and weekly maintenance plan that will motivate you to make the most of your time on LinkedIn.

Whether you are an entry-level professional, a CEO, or anywhere in between, you can benefit from this practical introduction to a powerful networking tool.

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3 Responses to The Power Formula for LinkedIn Success (Second Edition – Entirely Revised) : Kick-start Your Business, Brand, and Job Search

  1. Ugh… if you really think this book looks interesting, check it out at the Library FIRST!! I really had high hopes for this book because of the amount of positive reviews and lack of negative reviews.I was extremely disappointed when I received it.If you’ve never used LinkedIn, and don’t have any idea what it is, this book might be right for you. My guess is that if you’re are looking to buy this book, you are already on LinkedIn, and want to enhance what you are doing. I fit that description – I’m not a power user, but I want to step up my networking and marketability. I can honestly say that I did not get one actionable takeaway or good idea. This book adds nothing new and is rehashed content you can find on the internet.One other point – there is a lot of fluff in the book: “blown up”/oversized screenshots, white space and blank pages. This is more of a 50-100 page free e-book than a full length book.In fairness to the author, there is a checklist of getting started with LinkedIn which could be helpful to a LinkedIn newbie as far as basic things to complete and a general plan of attack. However, I think this can be figured out from many of the resources on the web and just getting started on LinkedIn by signing in and giving it a try.If you are still seriously considering purchasing this book, my advice is to check out a copy at the library first, and then see if it’s worth keeping.This is a first for me, but Amazon is getting a return of this book!

  2. An easy to follow and understand guide to LinkedIn I recently attended a seminar that Wayne was one of the speakers at. Conveniently just before that I had logged onto LinkedIn for the first time. I honestly thought when he talked about his book he was another snake oil salesman just out to make a buck. I was wrong. He told us that he designed the book to be read on a flight to Dallas. I didn’t take the flight but I was able to read the book in just over two days, with three kids in the house that is an accomplishment. The short read doesn’t mean the book is lacking in content at all. In fact you could liken it to making juice from concentrate; it’s all in there ready for you and not watered down. Each chapter I found myself going back to my profile and updating it with something new. I can’t speak to the full pay out of the book yet as I just finished it ten minutes ago, but I can speak to the potential. By following the steps and leveraging the contacts you already have this will become an invaluable tool for anyone. I look forward to the weekly updates from Wayne and I look forward to the new contacts to my network the steps in this book will add. And I know those contacts will lead to new business for me in the future. My best advice for anyone who buys this book would be to lock yourself in your office for a couple days to read the book, take notes, dog ear some pages and keep your profile up so you can update it section by section as you go.

  3. Maggie Mongan, Business Strategist, Brilliant...

    He did crack “The Power Formula for LinkedIn Success”! Yes, I have met Wayne and he’s the real deal! He is so passionate about LinkedIn when he speaks that he captivates and inspires his entire audience.Wayne’s book is properly titled. Over the years I have taken LinkedIn training from quite credible sources and I would do what I was told to do- well, most of it. Having a book like this where it can walk me through the process of what to do in LinkedIn AND why I’m doing it is priceless. The book provides brilliant guidance for someone who is unfamiliar with LinkedIn and/or social media savvy. Wayne shares endless ways you can utilize LinkedIn to work for you :) This is an outstanding beginner’s introduction and an superb book for those who have already dabbled. This has just moved up to my “Must Read List” for all my clients. Great job Wayne!

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