LinkedIn Marketing: An Hour a Day

A step-by-step guide for succeeding on the for ”business” social media network

LinkedIn Marketing: An Hour a Day helps you create, customize, and optimize a presence on LinkedIn, the world’s largest social network for professionals. In this detailed, step-by-step book, LinkedIn expert Viveka von Rosen reveals how to use this powerful platform to ensure that you or your company get noticed by the right audience. Discover previously undocumented tips and tricks for community growth and management, including how to best use Groups, events, and other LinkedIn features and applications.

  • Offers a complete resource for anyone who wants to market and recruit on the world’s largest professional network
  • Features hands-on tutorials, case studies, examples, tips, and tactics
  • Reveals how to monitor and maintain a vibrant LinkedIn presence
  • Includes effective tactics for recruiters, job seekers, and entrepreneurs, as well as legal, real estate, and nonprofit professionals
  • Incorporates an exploration of the LinkedIn advertising platform, API, and mobile platform

This soup-to-nuts guidebook for tackling every stage of the LinkedIn process ensures your online presence will get noticed.

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3 Responses to LinkedIn Marketing: An Hour a Day

  1. Donna Gilliland, Founder of MOSTraining, Inco...

    Book Review for LinkedIn Marketing An Hour A Day by Viveka Von Rosen Viveka Von Rosen’s marketing expertise shines in this book. Her deep knowledge of LinkedIn will benefit you greatly.The book is laid out in a step-by-step guide format which makes learning easier. The reader is given daily/weekly activities to do. These hands-on activities increase learning and retention. Viveka also provides downloadable work files. She keeps you focused and on track.I would love to see people start at the beginning of this book and go step-by-step through the book, even if you have been on LinkedIn for a while. It is possible that you may have missed out on areas you were not aware. This book speaks to various knowledge levels from beginner to advanced.I am a business educator with a 20 year technology teaching background. This makes me look harder at the layout, clarity and value of a book’s content. Can people easily learn from the book? You can learn from Viveka’s book, if you discipline yourself to go through the book and perform the tasks that she gives you. She has certainly written it in a format that you can easily learn from.LinkedIn is a powerful marketing tool, if you know how to use the tool. LinkedIn Marketing An Hour A day will teach you what you need to know to go to the next level and beyond!I consider it a bonus that this book was written by a female marketer.GREAT job Viveka.

  2. Are Morch "Hotel Advisor and Social Media Str...

    Professional Networking Simplified Viveka von Rosen has mastered the task of Simplifying Professional Networking both for individual entrepreneurs and brands.This book provides you with a step-by-step process of setting up a professional profile that generate leads to your projects.It also show companies how to set up an effective LinkedIn Company Page.Viveka von Rosen also shows all then pros and cons of participate in groups, and also provide guidance for those that want to manage a group.This is a must have book for entrepreneurs that want to take their business to the next level.You will be guided through the secrets of having a Dynamic and effective profile that will land your next business goal.I highly recommend this book.

  3. Genius The author gives you so much information to fill out your profile on LinkedIn to be found by prospective employers and/or clients.It’s a how to WIN book if there ever was one!

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